Understanding VUCA: a strategist's guide

In the world of strategy these days, people often toss around the acronym #VUCA: volatility, uncertainty, complexity, ambiguity. But can you tell the difference between each? And what does it mean for your choice of strategy tools? I put together a one-page guide that describes each, provides a practical example from the world of business, and suggests a few responses to each. 

Good luck. Feel free to share…

DDB… a strategist’s view