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Free is not a business model
Crafting Strategy David Blyth Crafting Strategy David Blyth

Free is not a business model

“Free is not a business model” declared the CEO of Box, a cloud based enterprise storage and collaboration company, feeling the price pressure of the competitive battle between Amazon and Google in the storage space. While his lament is self-evidently true, it does open the broader question: what is a business model?

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